The Portuguese company Bellissimo Cafés has just won its first international award by winning the iF Design Award 2026 in the Packaging Design category.
The new visual language of the packaging The brand, developed by the Peter Schmidt Group, reinforces the "Essenza Italiana" concept. Furthermore, it marks a new phase for... rebranding of brand, characterized by a more contemporary and consistent graphic expression.
Now with vibrant colors, modernized typography, and a Design simpler and bolder, the new the packaging from Bellissimo Cafés translates "The brand's ambition to establish itself as the most irreverent in the coffee universe."The goal is to differentiate yourself at the point of sale., "where the completely redesigned packaging becomes impossible to go unnoticed.“The new concept aims to engage with an urban and creative audience, connected to culture, trends, and youthful spirit,” the statement says.
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