With over half a century of experience in the home textiles sector, Lasa Home represents a journey of sustained growth focused on innovation, production efficiency and internationalisation. The brand embodies the transition from a national production structure to a global name with a consolidated presence in Europe and North America.
Internationalisation was a natural step for Lasa Home. The company currently exports around 80 per cent of its production and operates with its own offices in strategic markets such as France, Italy, Switzerland, Spain and Germany. Its presence at international trade fairs and its participation in business missions have enabled it to deepen its knowledge of the markets and to tailor its offer to their specific characteristics.
According to Laura Carvalho, Commercial Manager at Lasa Home, “Lasa Home was created with the aim of offering the international market a distinctive home textile brand, combining contemporary design, quality and innovation”. The brand’s portfolio is structured around two seasonal collections, complemented by six permanent colour ranges. Laura Carvalho explains that this organisation allows the company to respond consistently to the demands of distribution channels and end consumers.