the European Commission and Brazil adopted mutual adequacy decisions, confirming that their levels of data protection are comparable. Recognising the high data protection standards that protect consumers and citizens on both sides, these agreements now allow businesses, public authorities and researchers to freely exchange data between the EU and Brazil.
By ensuring that personal data can flow freely and securely between the EU and Brazil without any additional requirements, there will be a boost to digital trade between the two jurisdictions. The decisions will save costs and ensure legal certainty and stability for European companies already invested in Brazil and for Brazilian firms expanding into the EU's market. They create the largest area of free and safe data flows in the world, benefitting a combined 670 million consumers across the EU and Brazil.
These mutual adequacy decisions come in the backdrop of the historic Partnership Agreement (EMPA) and Interim Trade Agreement (iTA) signed on 17 January between the EU and Mercosur. The decisions will be a building block for strengthening trade between the EU and Brazil and sends yet another strong geopolitical signal, demonstrating the EU and Brazil' shared commitment to multilateralism and the rules-based international order.
