In 2022, average spending on each shopping trip increased by 5.1% compared to 2018, but decreased by 5.5% compared to 2021.
According to Kantar's 'Shooper Insights' study, inflation "prevented the return of purchasing patterns" to pre-covid values, with 60% of the categories of fast-moving consumer products experiencing declines in the volume of purchases between 2021 and 2022.
In The Portugal News